New 'n' Tasty logo

[Manco]

It's funny because now you're just arguing for the sake of arguing.

I don't want you to care? You're the one who started this whole thing, I couldn't care less, to be honest.

“you’re just arguing for the sake of arguing”
“i couldn’t care less about your opinion on my opinion”

The sheer stupidity in putting these two statements together is astounding.

[Nepsotic]

Why do you continue to instigate?

[Manco]

I thought your being a little shit was a state of being, not something that was instigated.

[Phylum]

Why do you continue to post like this when you've been called on it several times recently?

The logo is fucking ugly, they should have taken hints from the Bioshock logo, fuck I really love that logo.

Also Nep you can't expect people to not care about your opinions. Especially when you put them like you do.

Part of me would really like to be annoyed with Manco for dragging this on for so long.

[Bullet Magnet]

It's based on the label the glukkons would use. If anything, it's too good. How am I supposed to believe that a glukkon made this? They don't have drawing arms!

[Slog Bait]

I thought your being a little shit was a state of being, not something that was instigated.

I'm pretty certain he was referring to the fact that you wouldn't drop the argument for the entirety of this page

You both have already made your points. Just stop.

[Nepsotic]

Also Nep you can't expect people to not care about your opinions. Especially when you put them like you do

It's not that I don't expect them to care, it's just that I don't care, if they care. That's their problem.

Anyway I don't think anyone's gone into detail about the colours yet? They really don't contrast well at all considering they were trying to "make it pop" with the whole complimentary colours thing, and it's just so poorly done. I mean, it's obvious what they were going for but in the end it just didn't work and they kept it anyway.
Also why didn't they use a full-on black anywhere? it confuses me, it just looks all grey and gross.

[Slog Bait]

I went into a full on tangent about how poor a choice the colours were at some point. I'm tempted to find the post again because god dammit

Also why didn't they use a full-on black anywhere? it confuses me, it just looks all grey and gross.

This has been bothering me for so long and it bothers me when any logo does this. Is there a reason this is a thing that people do? Anyone?

[Manco]

Yeah, those colours are weird. It wasn't at the top of my mind when I wrote the email, and I guess I'm not as sensitive or articulate about colour than as form, but I'm totally with you. The amount of grey is a noticeable point, and there is no black anywhere. The logo looks muted (low contrast?). I would guess the green, purple and orange are in triadic harmony, which just makes me think they were using their heads more than their eyes. It just doesn't work.

I personally quite like the overall color scheme of the logo (lurid lavender/turquoise/orange are classic Glukkon marketing), but the point about low contrast is dead on. It can make for a nice aesthetic if you want a more sophisticated or mellow design, but for Oddworld (and for Glukkon-styled marketing in particular) you want lots of pop and contrast.

I tried altering the original in Photoshop. I put the Proof Setup into grayscale and blindly adjusted the saturation, levels and contrast until I had much more contrast in the greys. Then I turned color back on, and this was the result:



I think a lot of the issues with the logo come down to a lack of polish – with some more attention to detail, it could be a solid composition, but little flaws let it down.

[Slog Bait]

It's almost disgusting how such a simple adjustment improves the logo so significantly, but it's not something they ever bothered doing.

Also, I found the post where I bitched about the colours

[Nepsotic]

Well, solid composition, yes, but that doesn't necessarily mean it's good. Yours is much better if only because to the addition of actual black.
The overall design in general is pretty piss-poor, going back to something I said earlier, which I'm assuming you skipped over.

I get that it's 'New 'n' Tasty' (which frankly should have been the subtitle instead of Oddworld: Abe's Oddysee, what were they thinking?) but we don't need the entire fucking logo theme based around that idea of a 'brand', it's gimmicky and doesn't convey the atmosphere of the game at all, you wouldn't even know it was for the same game. It's like they're destroying the image of the game for the sake of some stupid advertising gimmick.

I'd say it "doesn't feel like an Oddworld logo" but then you'd probably be on my back with "what does Oddworld feel like". Not like that, for sure.

[Phylum]

I saw that, but I didn't really understand what you meant by it. Do you not like the idea behind the logo at all? Given that the game is about industrialisation, the 50s style really fits.

If anything the new logo has more to do with the "image" of the game than this one.

[Vyrien]

I really like Manco's edit. Grabs my attention so much more, the original looks completely washed out in comparison.

The tiny bit of white in the ear slit still bothers the fuck out of me though.

[Slog Bait]

You know you love the ear slit, Vyrien. Don't deny your true feelings.

[Vyrien]

You got me there, I love me some slits.

[Manco]

I saw that, but I didn't really understand what you meant by it. Do you not like the idea behind the logo at all? Given that the game is about industrialisation, the 50s style really fits.

He thinks that styling the game logo after the Glukkon marketing materials we see in the games is a bad idea and is a gimmick.

I have to say that one thing I’m really sick of is video game logos’ insistence on being as 3D and complex as possible.

[Slog Bait]

I'm curious to see if there were other logos put into consideration when the current logo was picked.

[Nepsotic]

I have to say that one thing I’m really sick of is video game logos’ insistence on being as 3D and complex as possible.

It's nice to get them right, though.

[Connell]

I have to say that one thing I’m really sick of is video game logos’ insistence on being as 3D and complex as possible.

We're not asking for it to be 3D, or even complex necessarily. All I want to see is something that doesn't make my eyes want to vomit.

[Bullet Magnet]

we don't need the entire fucking logo theme based around that idea of a 'brand', it's gimmicky and doesn't convey the atmosphere of the game at all, you wouldn't even know it was for the same game. It's like they're destroying the image of the game for the sake of some stupid advertising gimmick.

[MeechMunchie]

Wow, it's almost like they hired an amateur fanartist to make the logo at short notice OH WAIT THAT'S EXACTLY WHAT HAPPENED.

The aesthetic is fine, and the colour scheme is fine. The neck is off, and maybe the mouth should be black, and I'm pretty sure I posted an altered version myself the first time around, but there's complaining about something minor that you'll look at for all of the game*, and complaining about a minor element of something minor, that you'll only see once, for a few seconds. For the love of all that's holy, knock it off.

It's a very noticeable shift in style, yes, but that's why the game is called New 'n' Tasty - JAW are trying to market the game as a highly transparent Glukkon rebrand; "The game you love: Now with 68% more 3D!" It's not fucking Dragon's Crown.

We had a a boring argument about it already, guys. We each said our piece and let it be. I'll remind you all that the person who started this argument only did so because they weren't present at the first one. The prudent thing to do would have been to just link him back, not resurrect a dead discussion.

P.S. If you think this

they should have taken hints from the Bioshock logo because I really love that logo

is an argument, you'd be well-advised not to join a debate club.

If you all hate the logo that much, just make a new one and email it to JAW - you'll have the same odds the first guy did.

As for Manco, you may as well drop him a line.

God forbid OANST sees all this, he's too young for heart failure.

*And at least I accept my complaints as minor, rather than, and I quote, "destroying the image of the entire series"

Why do you continue to instigate?

Gee if that ain't oxymoron of the fucking week

It's based on the label the glukkons would use. If anything, it's too good. How am I supposed to believe that a glukkon made this? They don't have drawing arms!

I like to imagine the Glukkons have enslaved a species entirely composed of graphic designers.

Dezzinerz

[Varrok]

Have you noticed they fixed the mouth, the ear slit and the connection between the neck and the top of the gear in the newest trailer?

[Manco]

Wow, it's almost like they hired an amateur fanartist to make the logo at short notice OH WAIT THAT'S EXACTLY WHAT HAPPENED.

Wait, is this actually what happened or are you just making an educated guess? I don't remember hearing about this at all.

If you all hate the logo that much, just make a new one and email it to JAW - you'll have the same odds the first guy did.

Main reason I didn't throw something together earlier is because I was browsing the forums while lying in bed. Might have a shot at tidying the design up today, we'll see.

As for Manco, you may as well drop him a line.

I don't quite get what you mean by this?

I like to imagine the Glukkons have enslaved a species entirely composed of graphic designers.

They evolved millennia before the other species of Oddworld, way back before the surface of the planet was cool.

[Havoc]

I think a lot of the issues with the logo come down to a lack of polish – with some more attention to detail, it could be a solid composition, but little flaws let it down.

Oh damn, that looks 10 times better than the original. JAW, please take note here...

[Michael]

Have you noticed they fixed the mouth, the ear slit and the connection between the neck and the top of the gear in the newest trailer?

I think the little 'white' dot in the ear slit is still there, except it's alpha and the black background is showing through. The text area now has a nice drop shadow to it, making the Glukkon neck less obvious and adding a little more depth. The mouth has indeed got a darker interior now, and it looks like the neck/gear is altered as you said.

I quite like the logo if I'm honest. I think it works much better when used in some kind of context, like in the trailer or on the website. With regards to people saying that it would stand out better with more contrast, when set against a black background (as in the trailer), the muted palette does stand out a lot. Perhaps the intention is to mostly set it against a darker backdrop.

It genuinely does appear like branding so I can definitely see the angle they're coming from, though I do personally prefer the older more detailed logos.

[pupbenny]

The wordmark is okay, but...

Look at that Glukkon head. It looks weird and awkward and wrong in so many places. For instance, how the neck drops behind the rest of the logo with no sign of a chin or shoulder, making the neck look misshapen. The inside of the mouth is the same colour as the saw, so are we looking through the mouth? Is the mouth in profile and the eyes at a 3/4 angle? The oval above the ear makes the back of the Glukkon mantle look like some sort of head-tail, like it is tapering off to a point behind his head. The saw is worse, and I fully believe it was thrown together in 180 seconds or less.

I'm not done yet: the whole freaking composition is wrong. The head, saw and workmark each look like they could have been made for different things and were thrown together without consideration for clashing line weights and forms. There are too many layers, and little congruence between them. Look at where the Glukkon head outline merges to the inside of the saw, or where the outlines from the saw and the wordmark touch, for examples of where I saw awkwardness and disharmony.

How's this? Just a basic thing I did quick. I know there's spots around it and stuff but I'm not talking about that I mean the basic design of it.

[Varrok]

Pupbenny, no...

[MA]

it's amazing, pupbenny! the greatest work of art i've ever laid eyes on! send it to OWI with a usuage proposition and a set fee. then watch your bank account grow.

i vote yours to replace the original. it just works so well.

hows the forum skin coming along?

[Scrabaniac]

I think it's the font that doesn't do it for me, it looks too fancy and light hearted. Personally I think that it would have suited better if the logo was a RF barrel spilling out flesh with a red stencil 'NEW N TASTY' stamped on it. But that's my personal opinion you don't have to agree with it

[MA]

WHAT THE FUCK DO YOU KNOW