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The used game market does more damage to the video game industry than piracy. If they want to take steps to stop people from buying used then I won't be mad at them. But then, I already buy all of my games new. Doesn't hurt me any.
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The second hand market does damage to any commercial sector, not just the game industry. But I don't see big car companies complain that second hand cars are ruining their profit. Nor do I hear Dell complain about people selling their laptops secondhand.
It's very simple really. When you create something, that something has a basecost. The cost it takes to actually make the item. With computers and cars that is pretty straight forward. If you need 500 dollars in parts to assemble a computer then the basecost is 500 dollars. You add 100 dollars for profit and tada, you buy a 600 dollar laptop in the store. At this point the computer manufacturer already got all their money back. They have the 500 dollar base cost and the 100 dollar profit, so whatever happens with that computer next doesn't matter, they already sold it.
You can argue that the second hand market causes companies to sell less new units, but it can't cause a company to turn a loss over all the units sold.
With games however it's a completely different story. The production of a game these days can cost millions. On the flip side millions of them are sold if the game is a hit.
For example, Battlefield: Bad Company 2 was sold over 5 million times. Assuming that a copy costs 50 dollars (not even euro's), that would be:
5.000.000 x 50 = 250.000.000 dollars turnover. That's a quarter of a BILLION. And trust me, it doesn't cost 250 million dollars to produce a game. No sane game company would put that much money into game production.
Even if you were to assume that the entire production process (from the first concept sketch to the final product in the store) cost them 150 million, that game alone still made them 100 million profit.
And now suddenly the second hand market is damaging to their profit? Oh please... If there was ever an example of corporate greed then this would be it. And it's no surprise it comes from EA.