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Regardless of this, they're still nearly always given the most important role in the plot and are represented as the hero, providing a positive role model for the male demographic. However, female characters are mere shadows of this and rely upon cheap, overused stereotypes to garner attention from (male) fans.
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And the solution to this is... to... make a boring every day housewife the lead character with... some boring bald fat guy who lives alone in his basement taking orders from her?
Seriously, I get what you guys are saying but the only solution to this would be to purposefully bore the game/movie down in an effort to make things more realistic.
Games and movies are be definition meant to be works of fiction. Things that won't happen in the real world and that the target audience can identify with and enjoy. Movies and games that are targeted for men will have the fantasies of men in them. Being a badass, riding a tank, saving the hot girl, causing explosions, killing the bad guys and being the hero. People enjoy this stuff, it's meant to entertain, not to set an example for the real world.
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The difference in the way men and women are typically portrayed in games, movies and other media is that female characters are sexually objectified to titillate men, while male characters are idealized stereotypes that appeal to the male ego.
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Woah, hold on. You're basing this on the male targeted movie/game point of view. Wanna watch a random chick flick and see what happens then?
Suddenly the female is the lead character who is an idealized stereotype that appeals to the female ego. And suddenly we're not talking about unrealistic scenario's aimed at men, but aimed at women instead. The love interest who sheepishly follows them halfway across the world. The passionate and romantic candlelit dinner scenes. The rose peddles leading up to the bed. And let's not forget the amazing love making scene that no guy on the planet will ever be able to live up to. And in the end the girl always gets the beautiful handsome and charming guy who follows her like a puppy. Awwww.
I'm just repeating myself at this point though.
Movies that are targeted at men will have stuff in them that appeals to men.
Movies that are targeted at women will have stuff in them that appeals to women.
Both will portray the opposite sex in the way the target audience likes to see them. Overly sexy and seductive women for men. Overly romantic and charming men for women. Both are equally unrealistic and there's nothing wrong with that. Because it's fiction and meant to entertain, not to educate.