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>Implying there's no product placement in movies
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Absolutely not. I'm implying the product placement featured in N'n'T is for, unfortunately, inferior products, and thus damages the integrity of the game and immersion in the world. That's why my analogy included an extremely below par indie movie hypothetically being advertised in one of the most successful indie movies of all time. Like someone said these "easter eggs" will be dead and mean nothing as soon as 5 years time.
Before anyone thinks I'm being a cunt about helping indies out, I'd like to refer back to my original post. I am all for JAW helping out other indies, the idea is great, but I think the execution was poor.