I do think they should be putting themselves out there a bit more with trailers and screenshots and such, but I think CP is right – their marketing has been along the same sort of lines as a lot of indie games, and most of those end up doing pretty well. I don’t think you can expect a marketing blitz in magazines/newspapers/billboards or anything like how AAA games usually promote themselves.
250k is a really reasonable goal as well, especially when you consider their platform coverage. Selling on PS3, PS4, Vita, and Steam will get them in front of a LOT of eyeballs. 500k is probably a pretty safe bet as well, as long as reviews are positive.
also my body is ready for some fangus make it happen
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