:
|
I have to agree there. I think kids movies suffer from this the most. Things like Tangled, Brave, Up. Logically showing all the best bits of the movie should be exciting and draw people to see the film, but for some reason it doesn't work.
|
Bear in mind that these trailers are aimed at the kids, not the adults. Kids laugh at fart jokes, slapstick, and bad puns, so they use those gags that usually take up less than 1/10th of the movie to advertise it. Kids don't have money, but adults do, and adults will only pay to see it if their kid wants to.
I remember sitting through several such trailers before Frankenweenie. The ratio of kids giggling and shouting "Let's see that!" to parents groaning and rolling their eyes was 1:1.
That's not to say all kids are rubes with bad taste. A trailer is only as good as the movie itself, and kids can still spot mediocrity even if you isolate all the best scenes.
Example: