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The worst things about trailers:
- They spoil a lot of the plot
- They are misleading, using quotes out of context or else cutting out important words from quotes
- Fade to black too often so you can't understand what's going on at all
- Spoil the only funny joke in the film
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You're right, but that wasn't what I was leading towards. There have been a number of films recently that looked like they would be terrible from the trailers but ended up being good.
Examples:
Megamind: The trailers made it look like the entire film was about a crappy supervillain who is incompetent and gets beaten up by the superhero a lot. I refused to see it in the cinema and thought my friends were stupid for liking it, but when they forced me to watch it I realised that the trailer only represents the first ten minutes of the film. The rest of it is about a supervillain succeeding in taking over the world and what happens next. And it's really quite funny.
How To Train Your Dragon: The trailer made it look like it was a cheesy, Disneyfied story about a boy and his anthropomorphised pet dragon. The film turned out to be a hell of a lot more interesting than that, with some really subtle humour.
Those are the two trailers that come to mind straight away, but there have been many more.