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IDC. They have Naruto, Bleach, etc in America so why can't they have the Nanami Madobe commercial in America?
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Your analogy is flawed. A better one is 'Why don't they use personality-less anime designs to advertise things in America because they do in Japan?' Well
they tried. It was unimaginably dumb. They're not going to try again.
Bottom line is normal people don't give a shit about that stuf. Hell,
I don't give a shit about that stuff and I'm far from a normal person.