Visually it would seem to be the artists who have most control, with Lorne approving them once they match the essence of his vision. Though we all know Lorne is a talented artist, as creative director and president in general he doesn't have the time to work like that.
Primarily, it is the stories that will bear his fingerprints, and the inspiration for those comes from the real world, particularly those aspects that the media doesn't like to portray.
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