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It's the model used in Hollywood, the way a typical feature film production company works. Lorne's trying not just to get his stories told but shape the entertainment industry along the way.
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Except that isn't true. There are no companies out there that say "Oh, look. I have an idea. I have no money, and I have no staff, and I want you to do all this for me".
That's called a screenwriter. Not a company.