Havoc; I hereby list a number of recent CG movies that have been (or will be) released in cinemas despite having questionable plots/characters/design and non-studio teams behind them:
Happy Feet
Jimmy Neutron: Boy Genius
The Ant Bully
Delgo
Monster House (actually this one is Sony but I'm listing it here for crapness' sake)
Valiant
Hoodwinked
Doogal
More that I've never even heard of can be seen listed
here.
My point is that distributors are going crazy over CG movies at the moment so, given that OWI has a movie with a strong plot, excellent design, great production values and an established series with millions of sales, they should have no problem selling themselves.