If it's shown only once, there is a possibility that not everyone will see it, unless it's aired during the superbowl...and I highly doubt it will. I sure hope OWI isn't doing what you're suggesting PA...that would be really a not so smart move. You can't just release a game and go, "Okay, you know nothing about this game and neither does anyone else. Spend your money on it now!" That just doesn't work. We as Oddworld fans know about Stranger because we research. The general populous probaly doesn't know anything about Stranger. If OWI wants to attract knew fans through this game, they're going to advertise and let reviewers have a look at their game.
-oddguy
EDIT: There you go again with the editing.
The Passion was a huge success because it generated so much controversy. Non Christians saw it because they wanted to see what everyone was talking about. Fox News doesn't have news analysts talking about Stranger right now...do they?